January 05, 2017
That Website Looks Just Like Yours:
3 Reasons Why Writers Need Custom Websites
As a writer in the 21st century, you understand the importance of maintaining an online presence. And you’ve heard time and again that to land your dream writing gig, you need a website. (Think of a website as your online business card. It’s an opportunity to capture your unique style, quirky personality, and most importantly, showcase your professional writing portfolio.) But like many starving artists, you’re not a web designer, and you don’t know the first thing about creating an original, attractive-looking webpage. So what now?
Well, you have two choices: (1) You could try one of those DIY website builders, like Weebly, WIX, or Squarespace—or maybe a popular Content Management System (CMS) like Wordpress—or (2) you could invest in a carefully designed, custom-made website.
Here are three reasons why writers should make the right investment and hire a professional to design their custom website:
1) Either Way, It Will Cost You
Whether you decide to build your own website or hire a designer to do it for you, it will cost you in the end. Even though Wordpress.com offers free themes for your website, you can only choose from a very limited selection, unless you pay a premium upgrade. But alas, even this comes with restrictions. You’ll need to pay an additional amount each year for custom design upgrades so you can modify your fonts and incorporate your own codes for styling.
2) You’re a Writer, Not a Coder
One of the most popular selling points of a website builder is that they don’t require you to use HTML or CSS codes. But sometimes, something as simple as inserting an image into the body of your website and aligning it correctly with the rest of the page can be more difficult and time consuming than necessary. That’s because whether these companies want to admit it or not, coding is involved in the website building process, and if you don’t know what you’re doing, you end up wasting your valuable writing time watching “how to” videos and reading endless Wordpress forums.
3) Number 12 Looks Just Like Your Website
As a writer, you know the dangers of plagiarism and the need for originality. So, if you wouldn’t copy someone else’s writing and call it your own, why would you want your website to look like everyone else’s? The fact is these builders are offering you and millions of others the same store of website templates. And even if you find a template that is less used by others, the overall layout of the gallery, pages, and header/footer features are structured the same, and you can’t change them. That’s because there is a difference between custom design and commercial design, no matter how beautiful it looks. With a designer, you have an opportunity to create something that stands out from the competition. And instead of having features on your website that you either don’t want or don’t know how to use, your website will look and function the way you want without the hassle and frustration.
Hiring a professional may be an old school way of doing business, but when it comes to showcasing your original work on a custom-designed website, it’s worth the investment. Hire Us >